BASIC SKIN CARE ROUTINES FOR MAXIMUM ANTI-AGING BENEFITS!

CLEANSING: Keep it Simple

Once you have determined what your skin care needs are, you can choose one of our well-formulated, pH-balanced cleansers; either our Gentle Face Wash or Deep Cleansing Milk. In some cases both can be used, one in the AM and one in the PM. It is essential to properly cleanse your face & neck area at the end of the day, and in the morning if you have applied any product after cleansing the night before. Cleansers dissolve oils, pollutants, and make-up used during the day. Avoid using either cold or hot water which can cause broken capillaries on the face.

PROPER CLEANING:

Prior to cleansing, use a well-formulated make-up remover to take off eye makeup, IF you use waterproof make-up or a long-lasting make-up. Although our cleansers will do a fine job of this, we recommend less tugging around the face and eye area, and a make-up remover will swipe off make-up easily. For heavy make-up wearers, you may need to cleanse twice, once to get heavy make-up off, and again to clean your face. There are no cleansers that can effectively leave your face completely clean with only one cleansing if you wear foundation.

1. Rinse face with warm water.
2. Apply one pump if using Gentle Face Wash and two pumps if using Deep Cleansing Milk. Massage in circular motions over entire eye, face, and neck area for 20-30 seconds, and then rinse clean with warm water. Refer to Deep Cleansing Milk page for proper rinsing instructions.

EXFOLIATING: Be Gentle

Every month our skin cells replenish themselves with new cells moving up from the Dermis to the Epidermis. In order to attain a healthy, radiant glow it is helpful to speed that process along. By removing dead skin cells, new, fresher skin cells are revealed, making your skin plumper and better able to absorb AM & PM moisturizer, as well as specialty treatment products such as our Vitality Firming Gel. Exfoliation is a step that must be taken for optimum care of the skin. Gentle and proper exfoliation on a regular basis will unveil a smooth, healthy radiance in your complexion. Our Peeling Scrub can safely be used 1-4 times per week by most people, depending on your skin type.

If you have sensitive or acne-prone skin you should refrain from using a manual exfoliation. Instead, very gently exfoliate with a clean soft wash cloth while cleansing.

PROPER EXFOLIATING: (shower use recommended)

Oily: Up to 4 times per week
Oily T-Zone/Combo: Up to 2 times per week
Dry/Very Dry: Up to 2 times per week

1. Rinse face with warm water.
2. After cleansing, warm together roughly a dime sized portion together in fingers, then very gently (avoiding the eye area) massage in circular motions on the face and neck area for approximately 30-60 seconds. Rinse thoroughly with warm water using hands or a clean, soft wash cloth to aid the rinsing process.

Our Peeling Scrub is formulated with finely ground apricot kernels in a creamy base to hydrate and replenish the skin at the exact time you are exfoliating. This process immediately replenishes the new skin cells.

TONER MIST: Soothe & Hydrate

A toner does not necessarily tone anything, it is a term in the skin care industry that has been around since the first toner-type product was developed and it has stuck. The purpose of a toner is to extend the cleansing process in the event your face was not thoroughly cleansed or rinsed. Our Toner Mist also soothes and hydrates your skin and can enhance the effectiveness of the applied moisturizer. It is perfectly fine to apply your moisturizer right after the Toner Mist while your face is still damp. This can be beneficial if you have dry skin.

MOISTURIZE: Hydrate, Nourish & Replenish

Regardless of the skin issues you have, everyone needs some sort of moisturizer or a hydrating product. Moisturizers draw moisture into the skin and also seal in moisture. By doing this, the skin is more plump and supple. Unless you have dry or very dry skin, moisturizers can be used sparingly as needed. You skin will indicate if too much has been used as the access will sit on top of the skin, and this can clog pores. For normal, dry or very dry skin our PM Moisturizers elegant formulations and can be used in conjunction with our Vitality Firming Gel. They are also non-greasy formulations for normal and dry skin, and are a wonderful option for a hand cream. Remember, what is good for the face is good for the hands. For oily and acne-prone skin we have the perfect hydrating product for you in our Vitality Firming Gel.

PROPER USE:

1. After cleansing and toning, warm together a pea-sized amount to start with in finger tips, then apply to face and neck area. Gently press access around eye bone (orbital) area. If you need more, then apply again. You will learn what the right amount for your own use is. Use as needed.

SUN PROTECTION FACTOR (SPF): Protect, Nourish & Moisturize

The most effective way to slow down the appearance of aging of your skin is with a sunscreen, even on cold, cloudy days! Even in the winter this is a must product! The number one cause of wrinkles is sun damage and its effects are cumulative beginning when we are young. However, it is never too late to improve your odds with sun protection. All of the steps we have listed above help fight the aging process and improve your skin's appearance, but without sunscreen, it is all for not. Don't ever forget your sunscreen protection!

Facial sunscreens of the past did not have good texture and did not feel good on the skin, but our AM Moisturizers with SPF15 are elegantly formulated with a smooth texture that feels wonderful on your skin. These non-greasy formulations are for normal and dry skin types and are a wonderful option for a hand cream. Remember that what is good for the face is good for the hands!

PROPER USE:

Regardless of what you read, you must use your SPF products around your eye bone area and neck, and our AM moisturizers are well-formulated to do this without causing congestion. Don't forget to protect these areas from sun damage.

1. After cleansing and toning, warm together a pea-sized amount to start with in finger tips. Then apply to face and neck area, gently pressing excess around eye bone (orbital) area. If you need more, then apply again. You will learn what the right amount for your own use is. The next time you will have a better idea of how much to use. Use as needed.

Masks

For very dry or very oily skin the appropriate mask could be used up to 4 times per week, while someone with normal, slightly dry, and or oily T-Zone can benefit from 1-3 times per week; and if you have an oily T-Zone and normal to dry cheeks and neck, you can benefit from using two masks at once.

MASKS CAN BE USED DAILY FOR UP TO ONE WEEK INITIALLY FOR VERY DRY OR VERY OILY SKIN TO JUMP START PROGESS.

For normal, dry/dehydrated skin an emollient mask with anti-oxidants, anti-irritants and soothing ingredients will benefit the skin by replenishing and intensely moisturizing, while at the same time reducing inflammations and irritation. Our Pick Me Up Mask will revitalize your skin with our creamy formulation, leaving your face radiant and supple.

For oily skin the desired effect is to have excess oil absorbed, minimizing the appearance of pores as well as the occurrence of black heads. It is not possible to completely hide pores but it is possible to reduce the appearance of their size. Our Purifying Mask does just that, with the added bonus of leaving your skin soft and hydrated.

PROPER USE: Remember you can use two masks at once on different parts of your face and neck depending on your needs.

1. After cleansing and toning, apply where needed. Warm in fingers, then apply a layer and massage into the skin.
2. After 15 minutes, remove several times with a soft, damp, warm cloth then rinse well with warm water. Oily skin types may like to do final rinsing with cool (not cold) water to tighten pores.

*Not too thick and not too thin; typically use at least twice as much than if you were putting on a moisturizer and if using the Pick Me Up Mask you can use a thick layer that feels comfortable and then massage into the skin for roughly 15 seconds.